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Director of Marketing at Holo Ltd

Initial Short Term Contract to Employment (Dependent on Jurisdiction)

100% Remote working

About us
Holo is a distributed cloud platform and marketplace that enables the hosting of peer-to-peer applications by everyday users connected to the Internet. Holo is an app built on Holochain, our new open source, framework infrastructure technology for distributed peer-to-peer applications. Holochain is lightning fast, massively scalable, cost effective, resource efficient, and eco-friendly.

To help fuel the growth of new patterns of technology and social interaction, we are also seeding the growth of a Holochain application (hApp) ecosystem and training a developer community that will build many more apps.

What you’ll do:
– Create personas and messages for each of our audiences, developed with deep understanding of target adopters and verticals
– Positioning and framing Holo & Holochain for different audiences including owning brand identities and ensuring that brands are fresh across our assets
– Coordinate marketing activities for Holo, Holochain and HoloFuel including SEO, Marketing events inc Webinars, Social Media, article publishing, video publishing, websites, landing pages, funnels
– Collaborate across marketing functions: social media, design, web development, PR campaigns, online community managers, content & writing, multi-media development, to ensure coordination, alignment, and success
– Establish effective analytics and tracking
– Provide clear, regular and consistent reporting
– Introduce effective marketing automation and sales tools
– Manage journalist and research
– Connect into various sales pipelines e.g. support efforts to increase the prospect & customer pipeline by developing compelling customer-facing messaging, collateral, and product demonstrations for different target market segments
– Build, manage, run and review campaigns
– Collaborate with product & executive leadership to continually refine go-to-market strategies
– Work cross-functionally with teams throughout the organization including sales, product, customer success, engineering, and finance

Who you are/skills you have:
– Experience having run a marketing team
– 7+ years experience delivering successful, holistic product marketing content and collateral that can be tied to increased business revenue
– Amazing eye for content, tone of voice and product positioning
– Strong technical foundation, including experience working with SaaS products
– Extensive customer interaction experience, insight into the consumer mind
– Demonstrated subject matter expertise in sales, marketing, and customer experience tools/systems, and/or in the sales, marketing, or customer experience verticals
– Strategic, analytical thinking and problem solving skills
– Tireless work ethic with superior communication skills, both verbal and written
– Experienced in and enjoyment of entrepreneurial businesses and cultures

And in an ideal world:
– Experience having been Director of a Saas or PaaS marketing team during early stages
– Marketing or business degree (commensurate work experience will be considered)
– Ideally familiar with cryptocurrency and passionate about community, sustainable business, deep wealth, collective intelligence, and/or biomimicry/nature

Some details about what we offer:
– Generous salary (National Currency)
– Generous crypto pay program (HOT & Holo fuel)
– Supportive team trial period
– Regular team meetings (video and in person)
– Collaborative and inspiring culture
– Flexible work schedules and vacation
– Motivated, passionately engaged and evolutionary global teammates
Holo is an equal opportunity employer, and we celebrate our diverse, creative, and collaborative team.

 


Click here to apply.